I've been in the "
internets" industry for over a year now, so I feel that it's safe enough for me to rant. I won't be ranting on my own employers (I'm not that stupid), but I will rant on other
internet companies who are trying to make a fast buck while putting crap on the
internet. Here goes:
I've done tons of research into the whole social networking scene and have found some pretty cool niche sites out there. Niche is where the net is going, by the way. You can find a social network for just about anything. In fact, the more general your site is, the less traffic you'll get.
Tekkies are projecting a downward turn for
MySpace and
Facebook this year. I think they'll still be huge, but more people will be turning to smaller niche networks as well.
One of those groups that companies are hitting on are Christians. Marketers and advertisers have realized in the last 10 years that the Christian market is a big money maker. Unfortunately, this has led many non Christians to make inferior products (toys, games, clothes, MUSIC) and peddle them off to the Christian market to make money. All in the name of Christ. The social network market is no different. There are some genuine Christians trying to make genuine faith networks out there, but there are also some shady characters just trying to make money.
Sites like
Godkut.com and
FaithBase.com are two examples of companies trying to get money out of Christians. The company that makes
FaithBase also makes Glee.com, a social network for homosexuals. They also have three other networks for ethnic groups. I'm not coming down on them for doing business with homosexuals, but they are not being upfront and honest with their clientele on their site. They don't tell the Christians about their "other" sites, and I don't think most Christians would support them if they knew.
In short, the
internet is full of hucksters and charlatans promoting themselves as the "saviors" of the
internet for people of faith. If you go on their sites, look at the fine print at the bottom of the home page and find out who their sponsors are. Find out the other sites and companies they promote and develop. If you're a member of
FaithBase, drop them like a bad habit. They're not Christians and they don't care about you or your faith.
OK, that's my Industry Rant for the day. Thanks.